@Spartz

I'm a communication consultant, blogger and futurist. I also know a lot about the new music business.

My music taste: 1 Tune a Day blog.
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Posts tagged "marketing"

Now this is how you do sales. What an epic salesman.

Not sure if it’s authentic or set-up. Still very cool.

The art of storytelling.

Why consumers follow brands vs why brands think consumers follow them. Perception gap. Research by IBM.

shlee1:

This thesis investigates this non-linearity and all its symptoms: peer-to-peer filesharing, social networks, crowdsourcing, word of mouse, the economy of abundance and new business models. 

Designer: Ryan Van Etten - http://ryanvanetten.com/

Thesis by: Bas Grasmayer - @spartz

Thanks :)

Actually forgot to share my thesis to my own tumblr. So here we go.

What some producers do when they blow up, make it big, or (for the ‘haters’) sell out, is they start sharing their expertise with their ecosystem of fans. Being a professional DJ/producer is very intense and time-consuming, so I figured I’d highlight some exceptional cases of DJs that free up their time to engage with a part of their ecosystem in a language they all understand: that of making music (and English).